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CONTACT:
Elizabeth Bacher
Dearborn Trade
155 North Wacker Drive
Chicago, IL 60606-1719
Telephone: (800) 621-9621
Email: bacher@dearborn.com
Web site: www.redzonemanagement.com


Red Zone Management… recommended reading by Harvard Business School website

Harvard’s Working Knowledge website has included the recently released business book, Red Zone Management as recommended reading for business leaders. Red Zone Management: Changing the Rules for Pivotal Times, by Dutch Holland, Ph.D. is all about helping organizations and leaders maneuver through tough times. Harvard’s reviewers said of the book,

Principles for success under Red Zone conditions include practical advice such as,
"Put the Best Players in the Game." Holland points out that "if you select your organization's best for the Red Zone and your key executives are not on that list,...you may want to do some re-staffing." Red Zone Management pulls few punches, and its perspective is likely missing from many a boardroom.

In football, the Red Zone is the last 20 yards on the way to a touchdown - a "make it or break it" time for a team. In business, Red Zones are those critical times when companies face opportunities for a great gain or a great loss. To navigate through Red Zones, such as strategy changes, mergers, and e-implementations, companies must shift to a new way of managing. The regular rules no longer apply. More information on Red Zone Management Principles plus reviews of the book are available at www.redzonemanagement.com.

Red Zone Management
was released November 2001 by Dearborn Trade, a Kaplan Professional Company. It has been featured on The CEO Refresher’s Top Books of 2001 (www.refresher.com), thestreet.com and cio.com. It is currently available in bookstores and online at Amazon and Barnes & Noble.

Dutch Holland, Ph.D. is CEO and founder of Holland & Davis, LLC. . He has worked as a management consultant since the 1970’s, leading change initiatives in many Fortune 500 companies in a variety of industries. Dr. Holland was an advisor on industrial innovation to the President and the Secretary of Commerce. Dutch is a frequent speaker at national and international conferences and has taught in executive programs at Rice University, the University of Houston, The University of Texas, and the Wharton School’s Securities Institute.

Dutch co-authored The Change Management Toolkit for Reengineering (WorthingBrighton Press, 1995), Millennium Management (WinHope Press, 1999) and authored Change is the Rule (Dearborn Press, 2000) and Red Zone Management: Changing the Rules for Pivotal Times (Dearborn Trade Press, November 2001). He has published over 50 articles in publications such as Software Strategies, Business Horizons, Knowledge Management Review, Knowledge Management Magazine, Journal of Petroleum Technology, Academy of Management Journal and Journal of Applied Psychology.

HBS Working Knowledge
is a collection of resources and data that reflect the intellectual capital of Harvard Business School as well as insights from industry leaders worldwide. HBS Working Knowledge provides timely business information on diverse management topic areas and features interviews with Harvard Business School (HBS) professors and industry leaders, the best of HBS publications, and coverage of HBS campus speakers and conferences. New features, book recommendations, and Web site reviews are added each week.

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ADDITIONAL CONTACT:
Tara Wilson
Holland & Davis, LLC
1600 Marathon Oil Tower
5555 San Felipe
Houston, TX 77056
Phone: 713-877-8130
Email: twilson@hdinc.com
Website: www.redzonemanagement.com, www.hdinc.com






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